Imperial College

Illustrating carbon reduction potential for South Kensington 1851 Estate

CLIENT

Natural History Museum, Science Museum, V&A, Imperial College and Royal Albert Hall

PURPOSE

To illustrate the carbon reduction potential for the South Kensington 1851 Estate.

DESCRIPTION

Striking image set, to illustrate the Carbon Reduction Masterplan launched by the Minister of State for Energy and Climate Change.

Carbon Visuals has created a set of striking images to illustrate the carbon reduction potential for the South Kensington 1851 Estate. Organisations involved include the Natural History Museum, the Science Museum, the Victoria and Albert Museum, Imperial College, the Royal Albert Hall, the Royal College of Music and the Royal College of Arts.

These prestigious institutions came together in 2005 to embark on an inspirational long-term carbon reduction plan. Phase One involved laying the foundations and creating a realistic strategy. The Masterplan, launched in November 2011, marks the conclusion of that phase and the commencement of its realisation.

Carbon Visuals aided communication amongst the parties and with external stakeholders by creating striking imagese at various stages of the project.

Creating a computer generated model of the Estate enabled a wide range of different images to be created - wide angle, close-up, aerial and ground level.

To see the context in which the images were used feel free to download the PDF of the overview brochure.